Ski masks are not only to protect your face from the wind. I remember being a teenager and skiing with my family in the springtime. The weather was beautiful, sunny and warm. My brother and I didn't wear a ski mask – and boy did we get sun burnt! My brother not only suffered redness from not wearing a ski mask, but had burned his nose to the point of blistering. My skin was so burnt that I had patches of skin on my checks that felt (and looked) like leather! I never forgot this most basic leason…a ski mask can protect you from ALL the elements…snow and sunshine. Don't risk getting burnt like we did…wear your ski mask all year long to protect your face from the elements!